Improving Behavioral Outcomes in Extension Using the Tools of Community-Based Social Marketing (CBSM)

نویسندگان
چکیده

برای دانلود باید عضویت طلایی داشته باشید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

the effect of using critical discourse analytical tools on the improvement of the learners level of critical thinking in reading comprehension

?it is of utmost priority for an experienced teacher to train the mind of the students, and enable them to think critically and correctly. the most important question here is that how to develop such a crucial ability? this study examines a new way to the development of critical thinking utilizing critical discourse analytical tools. to attain this goal, two classes of senior english la...

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustainability policy, it works upon a limited range of behavioural ̳triggers‘. It focuses upon fear of penalty or desires for compliance, but individual behaviour is also affected by beliefs and values, and by perceived oppo...

متن کامل

Promoting Sustainable Behavior: An Introduction to Community-Based Social Marketing

Most programs to foster sustainable behavior continue to be based upon models of behavior change that psychological research has found to be limited. Although psychology has much to contribute to the design of effective programs to foster sustainable behavior, little attention has been paid to ensuring that psychological knowledge is accessible to those who design environmental programs. This a...

متن کامل

Solid Waste Management in a Mexican University Using a Community- Based Social Marketing Approach

Waste separation and recycling programs in higher education institutions requires an approach that reach people in different ways. Social marketing approach has proved to be effective in helping reach the desired change for very different initiatives. In this paper is presented a sixteen month experience of a paper and cardboard separation program at the Ensenada Campus of the Autonomous Univer...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: EDIS

سال: 2013

ISSN: 2576-0009

DOI: 10.32473/edis-wc149-2013